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2022
kream
Role: Creative Direction, Design
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Deliverables:
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​Brand Identity
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Package Design​
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Kream is a modern milkshake and ice cream brand designed to deliver bold flavors and a playful, elevated dessert experience. Based in Houston, the brand extends beyond the storefront with retail-ready packaging that brings the experience into everyday spaces.
The goal was to create a visual identity that feels vibrant, clean, and highly recognizable on shelf. The design system uses bold color, smooth organic shapes, and minimal typography to balance playfulness with clarity, allowing the product to stand out in a crowded market while maintaining a cohesive and approachable brand presence.







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