2026
Chi wawa
Role: Creative Direction, Design
​
Deliverables:
-
​Brand Identity
-
Logo Design​
-
Packaging
-
Poster Campaign
-
Social Media
​
​
​
Chi WaWa is a colorful dog hydration brand designed to promote pet health and energy through playful and approachable visual identity. The brand combines bold typography and vibrant colors, to create a fun, modern pet wellness brand. The identity was designed to work across packaging, posters, and social media campaigns while maintaining a strong and recognizable visual presence.​
​
Project Goal: Designed to clearly communicate hydration, energy, and wellness through a bold cohesive system. The identity avoids common pet cliche's but uses the familiar paw just for visual aesthetic in a subtle and intentional way.
​
​
​
​
​







